University Marketing & Communications
Drexel Front of Main Building

University Marketing & Communications

Tracy Powell

Tracy Powell

Senior Vice President, University Marketing & Communications
Main Building
3141 Chestnut Street
Philadelphia, PA 19104
tbp36@drexel.edu

Division of University Marketing & Communications

Led by Senior Vice President Tracy Powell, the Division of University Marketing & Communications (UMAC) partners with University leadership, faculty, professional staff, and community members to develop and execute essential brand-focused marketing and messaging strategies in alignment with Drexel’s 2030: Designing the Future strategic plan and primary organizational goals.

Utilizing a coordinated surround sound approach that encompasses messaging platforms in all mediums and at all levels, UMAC is focused on sharing the Drexel story with a wide array of internal and external audiences through a unified, impactful delivery that reflects the University’s core values, vision, and mission.

Read More About Senior Vice President Tracy Powell

Publications

Exel Magazine
Exel Magazine 
An award-winning annual magazine overviewing the University’s fast-growing research enterprise.
Drexel Magazine
Drexel Magazine 
A magazine for alumni and friends of the University published three times a year.
Drexel News Blog
Drexel News Blog 
The blog offers expert perspectives on timely topics and a look behind the stories and research making news at Drexel. 
Drexel Now
eNewsletters
Choose your subscription preferences to Drexel's digital newsletters here and stay on top of University news, events or staff announcements. 

Our Work

From marketing brochures to news articles, the division of University Marketing & Communications handles it all.
View Our work
Forever Dragons: The Future Is Now in Your Hands

At Drexel University, we want to celebrate our graduating Forever Dragons. We know you have worked hard, made meaningful memories, and pushed beyond the limits of what’s expected to reach this important milestone. And wherever you go in life, personally or professionally, Drexel will always be your home. As our Class of 2023 Dragons take this next step, we know that they will continue to make an impact on the world and move forward as if failure was not an option. The future is now in the hands of our Forever Dragons, and we can't wait to see what they will do!

Drexel News

View of Drexel Main Building Main Court Heard Around Campus — August 2025
Aug 26, 2025
News and updates for faculty and professional staff from last month.
Nationwide Study Led by Drexel Researchers Develops Most Effective Predictor of Severe COVID-19
Aug 26, 2025
Amid an uncertain time for the future of COVID-19, and whether new variants will appear, a recently published prediction formula — built using data from 1,102 hospitalized COVID-19 patients in 20 hospitals nationwide — now gives a better estimation about an individual’s projected disease outlook and could help the research community understand why some individuals have a level of natural immunity and why others are more susceptible to severe infection.
The Galaxyscape public art installation in Highline Park New Public Art and Public Spaces Near Drexel’s University City Campus
Aug 26, 2025
New murals, gardens, seating and even a dog park recently opened near the eastern side of the University City Campus.
View All News

In the News

Swatting Group ‘Likely Responsible’ for Campus Shooter Hoaxes at Villanova and Others: Report
Aug 28, 2025
Robert D'Ovidio, PhD, an associate professor in the College of Arts and Sciences, was quoted in an Aug. 27 WPVI-TV (6-abc) story about the swatting group that made false emergency reports targeting at least 10 universities, including locally at Villanova University, and how these swatting calls are done.
FYI Philly | Finding Our Happy Place
Aug 22, 2025
Eric Zillmer, PsyD, the Carl R. Pacifico professor of Neuropsychology in the College of Arts and Sciences, was interviewed for an Aug. 23 episode of WPVI-TV (6-abc) “FYI Philly” about a class project in which Zillmer's psychology students mapped out local landmarks and hidden destinations where they feel happiest in Philadelphia.
Neutrino Astronomers Set Biggest Traps Ever for Messengers From Cosmic Accelerators
Aug 20, 2025
Naoko Kurahashi Neilson, PhD, an associate professor in the College of Arts and Sciences, was quoted in an Aug. 20 Science article about a neutrino monitoring system in China’s Gobi Desert.
Louisiana’s Tax-Share Problems Prove Clawbacks Must Be Standard
Aug 19, 2025
Andrew Leahey, JD, an adjunct professor in the Kline School of Law, authored an Aug. 19 column for Bloomberg Law about why clawback provisions should be mandatory in any public incentive programs, to ensure that if the promised jobs, investment or public benefits don’t happen, taxpayers aren’t on the hook.
View All Coverage