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News Media Relations

Policy Number: UR-1
Effective Date: July 2002
Revisions: June 2002, July 2000
Responsible Officer: Vice President for University Relations

PURPOSE

This policy was established to describe the University's position with respect to interacting with news media representatives. For the purpose of this policy, news media shall refer to representatives of newspapers, magazines, newsletters, online publications, television, and radio.

I. POLICY

An employee or department that seeks to publicize a program, event, or achievement should contact the Office of University Relations. The University Relations Office has access to numerous news media contacts and will work with employees to coordinate publicity or visibility for programs, events, or newsworthy issues.

It is the responsibility of the Office of University Relations to initiate and/or respond to news media requests and to manage those interactions. When an employee or department is contacted by the news media, he/she is to notify the University Relations Office immediately.

While on university property, news media representatives should, if necessary and appropriate, be accompanied by a University Relations staff member or a University employee designated by the University Relations Office.
To gain access to the residence halls, news media representatives must be accompanied by a University Relations staff member or a University employee designated by the University Relations Office.

Drexel University complies with all applicable federal and state laws regarding the retention and release of personal and/or educational records of all current employees and students.

If an event attracts news media interest, all press releases and statements to the news media will be routed through and disseminated by the University Relations Office. It is the responsibility of each department head to implement procedures to comply with this policy.

The University obtains authorization from those whose photographs are taken with the intent to publicize the University. Their consent allows the University to incorporate these photographs in situations appropriate to the image of an academic institution including release to the news media, to publish likenesses in Drexel's publications, on its Website, in videos, on CDs, or in other recruitment or promotional materials including paid advertising.

Additional Information: Inquiries regarding this policy can be directed to the University Relations Office.