Paul F. Harron Television Management Graduate Program


Dual Master of Science/Master of Business Administration Degrees

Required courses 27.0 Credits
TVMN 605 Foundation Seminar in Television Management 3.0
TVMN 610 Media Law for Television Management 3.0
TVMN 620 Audience Measurement 3.0
TVMN 640 Media Ethics for Television Management 3.0
TVMN 650 Structure of Television Organizations 3.0
TVMN 710 Television Programming 3.0
TVMN 730 Emerging Television Technology 3.0
TVMN 740 Money and the Media 3.0
TVMN 790 Thesis in Television Management 3.0
Two of the following Television Management electives: 6.0 credits
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TVMN 600 Television Management Colloquium 3.0
TVMN 630 Television Production 3.0
TVMN 660 The Social Impact of Television 3.0
TVMN 670 The Art of Television 3.0
TVMN 680 Management of News and Sports Programming 3,0
TVMN 698 Special Topics in Television Management 3.0
TVMN 699 Independent Study in Television Management 3.0
TVMN 700 Television Practicum 3.0
TVMN 720 Television: Organization and Operations 3.0
TVMN 750 Current Issues in Television Management 3.0
TVMN 770 Promotion and PR in Media 3.0
Required Business courses 45.0 credits
ACCT 601 Managerial Accounting 3.0
BUSN 501 Measuring and Maximizing Financial Performance 3.0
BUSN 502 Essentials of Economics 3.0
ECON 601 Managerial Economics 3.0
FIN 601 Corporate Financial Management 3.0
MGMT 602 Management and Technology Innovation 3.0
MGMT 652 New Venture Planning 3.0
MGMT 780 Strategic Management 3.0
MKTG 601 Marketing Strategy and Planning 3.0
MIS 611 Management Information Systems 3.0
ORGB 625 Leadership and Professional Development 3.0
ORGB 631 Leading Effective Organizations 3.0
POM 601 Operations Management 3.0
STAT 601 Business Statistics 3.0
  Business elective 3.0
Suggested business electives include:  
FIN 628 Capital Budgeting 3.0
FIN 640 Mergers and Acquisitions 3.0
MKTG 622 Buyer Behavior Theory 3.0
MKTG 634 Integrated Marketing Communications Management 3.0
MKTG 646 Services Marketing 3.0
MGMT 640 Strategic Human Resource Management 3.0